Page 38 - Microsoft Word - Hot Shots CIM Version 1.9.2 Final

We obtained the annual food supply spend for each unit, to which we applied the GP%
from these projections to estimate an annual income from Food Sales. The results are
as follows:

Food and
Annual Beverage
Annual Food
Distance from Volume (Brewers Supply Spend Beverage weekly
Wallsend
average income
Barrels)
(Net of VAT)
Venue 1 3.3 Miles 1,200 170k 43k

Venue 2 3.9 Miles 1,150 220k 45k

Venue 3 10 Miles 1,100 140k 38k

Venue 4 4.7 Miles 1,400 280k 56k

Venue 5 15 Miles 990 110k 33k

Venue 6 11 Miles 1,020 120k 35k

The assumptions below result in an average weekly Food & Beverage income of £46k in
year 1, which is in the higher middle of the above results. We feel that the Hot Shots
Centre is distinguishable from the above operations in that it has the benefit of a
particular attraction to the Centre which those listed above do not enjoy.

TopGolf results show an average spend per visitor of £11.47 for Food & Beverage. We
consider that this should be reduced to reflect the generally lower disposable income of
the area.

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