Page 41 - Microsoft Word - Hot Shots CIM Version 1.9.2 Final
P. 41
Functions
Year 1 Year 2 Year 3 Year 4 Year 5
No per Yr. 12 18 24 24 24
Room Rental
(Gross) 100 100 100 100 100
Avg Party Size 100 100 100 100 100
Price Per head 35 35 35 35 35
(Gross)
Split 50:50 between Food & Beverage.
PARTIES
Assumed 4 parties per Saturday and Sunday with an average group size of 12. Room
Hire will be £16 (Gross), price per head is £7 split 3:1 between Food & Beverage. There
will be a further charge of £5 per head (Gross) for a game.
MERCHANDISE SALES
Users of the Hot Shots Centre and users of the attached golf course are assumed to
purchase merchandise. The average amount spent will vary depending on whether the
Hot Shots Centre user is a frequent visitor.
Frequent visitors to the Hot Shots Centre are assumed to make up 30% of all visitors.
Hot Shots user Golf Course user
Frequent visitor/Member 3 2
Casual visitor/PAYP 1.5 2
SPONSORSHIP
There will be four sponsors in year 1 with a spend per sponsor each of £16,250 (Gross).
Year 2 will see five sponsors with an average spend of £16,500 (Gross). Year 3 onwards
will see six sponsors each spending £17,000 (Gross).
Additionally, the digital netting advertising around the driving range will bring in
£65,000 per annum (Gross).
41