Page 31 - Reclaim YOUR DIGITAL GOLD (without audio)

Data is the New GolD

fraught with risks, not the least of which is the difficulty
in preventing data breaches. Fighting cybercrime is
becoming more difficult, but when data is combined
with AI, it can be a powerful weapon — collaboration and
information sharing can make it much more difficult to
hack into networks.

Data analysis is primarily concerned with identifying
patterns, and cybersecurity experts can track down
malicious entities by following the trail of clues they leave
behind. Even if a company’s security system has flaws,
data analysis can help them respond to an attack while
it is happening, reducing or even stopping breaches. It
should be noted that the tools used in Big Data can also
be vulnerable. Sensors, in particular, can be hacked and
used in botnet (network of private computers infected
with malicious software) or for other nefarious purposes.

5. Reducing Energy Waste
With the world focused on climate change, lowering
carbon emissions has emerged as a top priority. Using
less energy each day is the most effective way to combat
global warming and energy experts have known this for
a long time.

Anyone who wants to reduce waste can benefit
significantly from leveraging data. For example, smart
meters and other sensors can help a power company
determine when and where to generate and distribute
energy, thus reducing waste. In addition, governments
can levy taxes or provide rebates to encourage people to
use less energy. Data helps to figure out how to use less
energy, as customers are given more information about

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