Page 9 - July 2017 inLeague and Conference Program
P. 9
Sunday, July 16 Continued important steps which will be covered. You will
5:00 - 6:00 PM learn the best practices to have in place BEFORE
you start any major fundraising campaign. The
tools & techniques segment 1 presenters will share how one theatre successfully
(Please note: These four sessions are offered only maximized community support and the lessons they
once.) learned in the recent planning and execution of
the Rialto Theatre's $1.5 million capital campaign.
Participants will learn best practices for each step
Adapting the TCL Chinese of the way, from creating a strong and engaged
(Grauman's) Theatre for board, creating an event to let the community
New Audiences and New know your 501c3 status, the importance of investing
Technologies in fundraising infrastructure, including staff and
(Orpheum A) software, membership increase strategies, feasibility
study 1-2-3’s, and capital campaign readiness and
The TCL Chinese Theatre (Grauman’s) underwent education execution.
major projects in 2001 and 2014 that restored Presenters: Julie Ragland, Development Director,
historic character, increased earthquake safety, Rialto Theatre, Tucson, AZ, and Deb Dale, CFRE,
added digital laser IMAX projection, sound, and Partner, Smith & Dale, LLC, Tucson, AZ
screening. The presentation will illustrate the
archival research that supported restoration
work, and the alterations for updated audiovisual Managing and Marketing the
systems. Modern Theatre
Presenter: Peyton Hall, FAIA, Managing Principal, (Wiltern C)
Historic Resources Group, LLC, Pasadena, CA Mid-twentieth century theaters and
performing arts spaces were defined by successive
waves of technological advancement and
The Fast Track - Evolving Your architectural experimentation. Many of these
Organization to Ever Higher Levels theaters are now considered historic, as they
of Effectiveness have reached, or are about to reach, fifty years
(Orpheum B) of age. Managing them can present a special
How do you become a more effective and and daunting set of challenges, although these
often highly idiosyncratic buildings can have an
efficient organization when you have only one paid intangible aesthetic value that increases their
employee, a handful of part time volunteers and marketability. This panel discussion offers an
a (mostly) hands-off board? The Historic Ironwood opportunity for conference attendees to hear
Theatre evolved from this situation to an active directly from managers and operators of Modern
working board with a robust staff of volunteers in just theaters and to learn about the issues that they
six (6) months. This class offers a case study of one face and the solutions they have reached.
theatre's journey, complete with sample documents
and templates which other small theatres can Presenters: Meredith Arms Bzdak, PhD, Partner, Mills
adopt for their own use. + Schnoering Architects, LLC, Princeton, NJ; Peter
Presenter: Bruce Greenhill, Managing Director, Means, Senior Director of Development, Grady
Gammage Memorial Auditorium, Arizona State
Ironwood Theatre, Ironwood, MI University, Mesa, AZ; Miriam Morgan, VP of Arts
Campus Administration and COO, Arts United of
Launching an Effective Capital Greater Fort Wayne, IN; and Adam Qualter, Crew
Campaign -- A Case Study Chief and Head of Props, Centre in the Square,
(Wiltern B) Kitchener, ON
So many historic theatres need
renovations and upgrades to maintain and
improve aging structures, but staff is often unaware
of how to go about raising the funds needed to
accomplish this. This session will present strategies 2017 EDUCATION PROGRAMS
for building your board of directors, engaging Official
them correctly, increasing your presence and
identification as a nonprofit, tracking your Conference
impact in the community, investing in fundraising Education
infrastructure, tackling database challenges… all Sponsor
41 National Conference & Theatre Tour July 2017 INLEAGUE | PAGE 7
st
