Page 213 - 100 Great Business Ideas: From Leading Companies Around the World (100 Great Ideas)

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YOUR CREATIVE IDEAS

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Credibility Costs Culture Results Presentation Personality Misc.
Skills
How to raise How Innovative or Long term Factual. Innovator vs.
current level. much. not vs. short adaptor.
term. Big picture.
Use credible How Receptive to Believe in idea
descriptions. financed. creativity or Quantifiable. Persuasive. yourself.
not.
Use Qualitative. Learnable. Persistence.
information to Who are
support. decision How will Pizzazz. Self-
makers. this fit into assurance.
strategic Know yourself.
How do you plan?
get to them:
— politics.

Two-stage
sales
process.

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