Page 208 - 100 Great Business Ideas: From Leading Companies Around the World (100 Great Ideas)
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Figure 6.4 The How-How Diagram

     HOW?                       HOW?

                     Improve            Use Cross-
                     Quality    Functional Work Teams

                                         for Design

                                        Use QualitD
                                          Circles i n

                                        Management

                                      Use TQM In
                                      Manufacturing

          Improve    Make More   Use Focus Groups
     Product Design    Trendy            to Help

                                   Determine Style

                                    Compare Against
                                Similar Trendy Products

                                    In Other Product
                                         Markets

                     Improve      Hire Italian Designer
                     Sleekness
                                  Use Computer Assisted
                                Design Features to Smooth

                                         Out Design

     life, and shorten delivery time." For each of these the ques-
     tion "how" is asked, resulting in more detailed actions for
     each. For example, the second-level solution of improving
     quality consists of three more detailed actions: use cross-func-
     tional work teams during design, use quality circles for manu-
     facturing, use TQM in manufacturing. Once a diagram has
     been completed, the final details for all implementation plans
     may he agreed upon.

     This is an excellent technique for forcing problem solvers to
     think about the details of implementation.

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