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CHAPTER 5 MULTIPLYING YOUR BUSINESS PROFITS

get a free half-day parenting workshop by my company,
Adam Khoo Learning technologies Group. So, to the tuition
centre, they create a lot more value to their customers, and I
get an additional lead!

So, think of all the related businesses you could form a
partnership with. If you run an interior design company,
consider joining forces with a real estate company. If you run
a law firm, tie up with an accounting firm or private
investigators. The possibilities are endless!

47 Ways to Increase Your Leads

Here is a list of 47 strategies that you can use to generate
more leads for your business. Of course, some may apply to
your business and some may not. The important thing is to
keep testing different strategies each month and measure the
impact it has on your leads. Use what works and finetune
those that do not.

1. Advertise in newspapers
2. Advertise in magazines
3. Advertise in industry newsletters
4. Advertise in trade publications
5. Advertise in the movies
6. Advertise on search engines
7. Advertise on Google Adwords
8. Advertise on Websites, forums & chatrooms
9. Advertise on buses/ bus panels
10. Advertise in bus shelters
11. Advertise on taxi cabs
12. Advertise on in-train panels
13. Outdoor poster/light box advertising
14. Create your own newsletter
15. Email to a targeted database
16. Form strategic alliances with related businesses

SECRETS OF BUILDING MULTI-MILLION DOLLAR BUSINESSES 163