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CHAPTER 6 HOW TO GENERATE MILLIONS IN SALES & PROFITS

Repeat Business Strategy 4:
Create a Loyalty Program

Petrol stations are experts at using this strategy and you can
too! Create a loyalty program where your customer accumulates
points or stamps with each purchase, The moment they meet
a certain number of points or stamps, they can redeem it for
a free purchase or gift.

14 Strategies for Boosting Your Business’s
Repeat Purchase

Here is a list of 14 more strategies you can use to boost repeat
purchases by 20% or more:

1. Give them a cash voucher for their next purchase
2. Under promise & over deliver
3. Build a personal relationship with your client
4. Regularly communicate to client through phone or email
5. Inform your present clients of new offers/products/services
6. Have exclusive closed-door sale events
7. Educate your customer on your entire range of

products/services
8. Create product obsolescence & upgrades…Microsoft is

great at doing this
9. Send out a regular newsletter packed with information

and offers
10. Set up an automatic re-ordering system
11. Create a membership or VIP club
12. Re-book the next appointment each time they finish a

session
13. Make your product/service consistent
14. Maintain your client’s personal information…so it becomes

a lot more convenient for them to come back to you. This
especially applies to a medical practice, auto repair
shop, grocery store etc…

192 SECRETS OF BUILDING MULTI-MILLION DOLLAR BUSINESSES