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Appendix A: Startup Readiness Tool 199

driven; enjoys mastering new skills, displays a strong work
ethic, and sets high standards for themselves and others.

9 Risk Tolerant—evaluates and manages calculated risks;
shows courage in the face of uncertainty, and distinguishes
internal feelings of anxiety from more objective measures
of actual risk.

9 Confident—understands own abilities and contribution
(optimistic but realistic); not easily deterred by others’
negativity or criticism.

9 Persuasive—appeals to others’ motives and values by tun-
ing in to the needs and interests of others and adapting the
message and behavior to match.

9 Resilient—persistently works to overcome obstacles and
does not allow setbacks to derail them; perseveres in the
face of adversity.

9 Reliable/Focused—follows through, delivering on commit-
ments to others, as well as to themselves.

9 People Oriented—values, understands, and leverages peo-
ple; possesses strong social antennae; gifted at working a
room and building lasting relationships.

9 Ethical—holds self to high personal and professional stan-
dards. Words and actions are aligned; builds trust and
credibility with customers, team members, and partners.

F12. What is the status of your physical/emotional health? How do you
develop and maintain your personal energy and capacity (e.g., ex-
ercise, nutrition, social and spiritual, etc.)?

F13. Transition: What aspects of your prior roles and responsibilities
do you want to carry forward into this new phase (will serve you
well)? What aspects do you want to leave behind (will hinder

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