Page 100 - Coax-Adwords-Benchmarks-2018
P. 100
$100 $79.92 $79.97
SEARCH $75 $58.89 $46.85
$50 $33.42
$25 $9.83 $17.43 $7.21
GOOGLE DISPLAY NETWORK (GDN) $100
TRAVEL $0 $9.34
Average Cost Per Action $50 $34.64 $34.23 $52.39
The average cost per action (CPA) in AdWords across $150 $111.60
verticals in the travel industry is $44.73 on the search $200
network and $99.13 on the display network.
$250
$300 $261.36 $258.33
$290.59
TRAVEL AGENCIES & SERVICES HOTELS & ACCOMODATIONS SPECIALTY TRAVEL
BEACHES & ISLANDS CAMPING & OUTDOOR AIR TRAVEL BUS & RAIL
CAR RENTAL & TAXI SERVICES
GOOGLE ADWORDS INDUSTRY BENCHMARKS 2018 | 121
