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HIGHLIGHTED SPONSORS | AJR MEDIA GROUP
AAA Explorer eNewsletter
Explorer Texas and Explorer Southern Individual Buy
Reach 1+ million travel-ready AAA members—every month.
WHY IT WORKS:
• Huge Reach
o Texas: 680,000+ opt-in subscribers
o Southern Region (LA, MS, AR): 403,000+ opt-in subscribers
• High-Intent Audience
Subscribers are actively looking for travel ideas, events, and destinations.
• Exceptional ROI
At an average of $29 per lead, replicating this reach via paid media
would cost over $12 million.
Delivered monthly, the 2026 ISSUE DATES
AAA Explorer eNewsletter Sent during the first week of each month:
is a trusted source for trip January - December 2026
inspiration—directly
targeting engaged AAA EXPLORER TEXAS ENEWSLETTER
travelers. LTA MEMBER RATE
Sponsored Content with dedicated
AAA.com landing page $12,474
WHAT’S INCLUDED:
SPONSORED CONTENT INCLUDES: Banner Ad $8,316
• Featured spot in the eNewsletter Property/Business Showcase $4,678
• Dedicated content page on AAA.com
Specs: Image (.jpg/.png) AAA EXPLORER SOUTHERN
Headline: 30 characters ENEWSLETTER LTA MEMBER RATE
Description: 12–15 words Sponsored Content with dedicated
Landing Page: Up to 1,000 words, 5–6 photos, external links AAA.com landing page $7,277
Banner Ad $4,678
BANNER AD SPECS Property/Business Showcase $3,119
• 1200px W x 240px H (jpeg, gif, or photoshop files), 72 ppi, RGB and URL
SPACE & MATERIALS DEADLINES
PROPERTY/BUSINESS SHOWCASE INCLUDES: January 2026 - October 16, 2025
• Hotel/Business Name, image (72 ppi or higher), Short offer/description February 2026 - November 15,2025
(5-7 words of copy), website URL March 2026 - December 20, 2025
April 2026 - January 27, 2026
MEDIA/DELIVERY May 2026 - February 25, 2026
Email ad materials to marketing@louisianatravelassociation.org, emails must June 2026 - March 24, 2026
specify program and company name in the subject line. July 2026 - April 25, 2026
August 2026 - May 26, 2026
September 2026 - June 27, 2026
Ad Representative October 2026 - July 25, 2026
Nicole Juel Sánchez November 2026 - August 27, 2026
nicole@ajrmediagroup.com December 2026 - September 25, 2026
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