Page 5 - NEWLTAmarketingplan2026_2027flipbook
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AAA Explorer Southern Magazine
Individual Ad TRAVEL
Build brand visibility and regional credibility across Louisiana,
Mississippi, and Arkansas through one of AAA’s most trusted lifestyle
travel publications.
WHY IT WORKS:
• Targeted Reach: Delivered to 328,000 AAA households in LA, MS,
and AR
• Engaged Readers: 74% say they’re inspired to travel to destinations
featured in the magazine
• Local Relevance: Every issue includes Louisiana-specific editorial
2026 - 2027 QUARTERLY ISSUES
Winter 2026 - January - March
Spring 2026 - April - June
Summer 2026 - July - September
Fall 2026 - October- December
Winter 2027 - January - March
AD SPECS Spring 2027 - April - June
Full page 7.75”w x 10.5”h
2/3 page vertical 4.5”w x 9.5” h
1/2 page horizontal 6.875”w x 4.625”h LTA MEMBER RATE
1/3 page vertical 2.125”w x 9.5”h Full page $6,349
1/3 page horizontal 4.5”w × 4.625”h 2/3 page $4,449
1/6 page vertical 2.125”w x 4.625”h 1/2 page $3,656
• Ads must be submitted as a PDF/X1a 1/3 page $2,524
• File must be flattened prior to saving as a PDF/X1a 1/6 page $1,288
• File must be high resolution (300 dpi)
• CMYK or grayscale (no spot colors, RGB, LAB, or ICC color profiles) SPACE & MATERIALS DEADLINES
with a maximum density of 300
• Fonts should be imbedded Winter 2026 - October 17, 2025
• All marks including trim, bleed, center and color bars should be included Spring 2026 - January 19, 2026
in all colors and outside of the bleed area with offset at .1667 inch Summer 2026 - April 17, 2026
Fall 2026 - July 18, 2026
MEDIA/DELIVERY Winter 2027 - October 17, 2026
Email ad materials to marketing@louisianatravelassociation.org, Spring 2027 - January 19, 2027
emails must specify program and company name in the subject line.
Ad Representative
Nicole Juel Sánchez
nicole@ajrmediagroup.com
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