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All-in-One Visitor Insight Dashboard & Advertising

Bundles by AJR Media Group & Datafy Individual Buy

Today’s destination marketing requires more than impressions—it requires
accountability. These exclusive Smart Destination Packages combine real-
time visitor intelligence with targeted advertising, delivering clear attribution
and actionable insights for LTA members.
WHY IT WORKS
• Real-World Results: Connect your marketing to actual visitation and spending
• Data-Driven: Track length of stay, repeat visitation, origin markets, and more
• Built for DMOs: From rural to urban, these packages help destinations justify
tourism investments with measurable ROI
• Strategic Support: Ongoing consultation from tourism data and media experts

WHAT’S INCLUDED
Visitor Intelligence Dashboard
• Real-time geolocation dashboard with
unlimited Points of Interest (POIs)
• Metrics include:
o Length of stay
o Repeat visitation
o Top origin markets
o Visitor trip estimates
o Points of interest visited
o Estimated spending
o And more
• Historical data: 7 years
• Customizable on-demand reporting
• Airport & website attribution tracking
• International and third-party data tools
(available in large market tier)

Targeted Advertising Campaigns
• Display and/or video ad campaigns
tailored to tourism-ready audiences
• Campaigns structured in 6-week
flights with transparent reporting
• Guaranteed impressions and video LTA MEMBER $22,000 $34,500 $58,950
completions based on market size ANNUAL RATE Upgrade to Advance
Spending for and
• Fully executed and supported by additional +$10,000
AJR Media Group
Includes setup fee. Annual data storage fee of $2,500 applies after Year 1.
TIMING & DEADLINES
• Start Anytime: Annual subscription begins on your preferred schedule Ad Representative
• Ad Creative Due: 20 business days before campaign launch Nicole Juel Sánchez
• Ad Specs: Provided by AJR Media Group nicole@ajrmediagroup.com

MEDIA/DELIVERY
Email ad materials to marketing@louisianatravelassociation.org, emails must
specify program and company name in the subject line.
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