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Unit 2
Can you give me some key factors in opening a call.
Dianne: Hi Julianne! Did you have a busy weekend?
Julianne: Yes, it was. My supervisor enrolled me in an online course about opening a call.
Dianne: Perfect! That’s what I need. I’ve been tussling with my performance at work.
Julianne: Are you referring to your call handling?
Dianne: Exactly, with this course, I can open a call properly and get the customers’ trust.
Julianne: I have time to go over my notes if you want.
Dianne: Yes please! Thanks very much!
Julianne: Opening a call is crucial because it would determine how the rest of the call would go.
Dianne: That’s right. What can I do to make a good opening?
Julianne: You should get the caller’s interest within the first minute of the call.
Dianne: Should I sound interesting?
Julianne: That’s correct. You shouldn’t also ramble because your customer’s time is precious.
Dianne: I understand. Avoid being too wordy upon the onset of the call.
Julianne: Remember that at the beginning of the call, customers may have varying attitude.
Dianne: Yeah, I know.
Julianne: They may be indifferent, suspicious and irritable, helpful or interested.
Dianne: That’s absolutely true! I have to be prepared.
Julianne: That’s right! Most of all, you have to show the customer that you are dependable.
Dianne: I get it now. Thanks very much!
1. What should you do to achieve a good opening of the call?
Sample answer:
I should be composed and attentive; I must be amicable but professional. Even if the
conversation is not face-to-face, smiling will help me sound sincere. Proper introduc-
tion and stating your purpose concisely would make the call efficient and economi-
cal.
2. Will you give time to a sales call if the caller rambled on during the opening
of the call?
Sample answer:
No, I will not; I may not even trust the caller. His long-winded opening may mean
either he’s not familiar with his product or he has other intentions. Naturally, a trust-
worthy and professional salesperson should have clear thought and words.
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