Page 131 - 2021 Costello's Ace - Give No Ground - 2021 Strategic Planning
P. 131
2021 Marketing Calendar .
National New
Month Type Event Size Event Name Start Date End Date Famous For Four Event
(Y/N) Stores
July Red Hot Buy Y Y 1S July Red Hot Buy 6/30/2021 7/31/2021
th
July Circular Y Y 4G July 4 Sale 6/30/2021 7/12/2021
August Red Hot Buy Y Y 1S August Red Hot Buy 8/1/2021 8/31/2021
August Circular N N 2B Hot Summer Savings 8/4/2021 8/16/2021
September Red Hot Buy Y Y 1S September Red Hot Buy 9/1/2021 9/30/2021
September Circular Y Y 4G Labor Day 9/1/2021 9/13/2021
GIVE NO GROUND
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