Page 301 - Bowie State University Graduate Catalog 2018-2020.

ORGC 607 LEADERSHIP AND CHANGE COMMUNICATION
Prerequisites: Advancement to Candidacy
Credits: 3
This course explores the relationship between organizational leadership and
implementation of effective change. It explores the differences between
management and leadership. In addition, the course investigates several
leadership theories, the process of innovation adoption, persuasion, ideas
about change agentry, and the building of critical mass of adopters. TAKEN THE
LAST YEAR OF YOUR PROGRAM

ORGC 608 DEVELOPMENTAL THEORIES IN COMMUNICATION
Elective: This course examines the role of communication in developing
countries and international relations. In the area of development
communication, major theories of development, current problems facing
development countries and their communication techniques, use of social
media, advertising and organizational culture are examined. Studying
international communication identifies historical perspectives on theories and
how Westernized “developmental theories” are used to “foster” a country’s
national development.

ORGC 611 SOCIAL DYNAMICS OF COMMUNICATION TECHNOLOGY
Elective: This course examines and analyzes the impact of new technologies on
communication in organizations. It investigates the intersection between
organizational theories and utilization of communication technologies. It
highlights employee involvement, decision-making processes, organizational
interaction, structure, and policy development in reaction to technological
change.

ORGC 612 SEMINAR ON ORGANIZATIONAL COMMUNICATIONS
(Core Course: Non-Thesis Option): This course allows students to choose an
interest area in organizational/corporate communications to investigate during
the semester. These areas include healthcare, educational context, crisis
management, sports management, entertainment, business, and media among
others. Students select an area of interest with the approval of the professor
and then apply organizational and corporate communication principles through
a research paper and presentation. Taken during the semester in which are
graduating.

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