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Judul : BPOM removes 'misleading' online traditional medicine ads
Nama Media : antaranews.com
Tanggal : 27 Mei 2022
Halaman/URL : https://en.antaranews.com/news/231437/bpom-removes-misleading-online-
traditional-medicine-ads
Tipe Media : Media Online

The Food and Drug Supervisory
Agency (BPOM) has taken down
thousands of online promotion links
for traditional medicines and health
supplements for violating market
regulations.

“We took down 286,844 links in 2021
and 126,331 links from January to
April 2022,” acting deputy for drug
and food enforcement at BPOM,
Mohamad Kashuri, said after the
launch of the ‘Friendly Zone for Online
Promotion of MSMEs and Health
Supplements’ in Jakarta on Friday.

After detecting online promotion links violating market regulations, the BPOM submitted a
recommendation to the Ministry of Communication and Informatics to take them down since they did
not meet the regulations.

In general, the online promotion links provided misleading information. In addition, the advertisers and
distributors of traditional medicine products and health supplements had no marketing authorization.

Citing examples of misleading promotions, deputy for supervision of traditional medicines, health
supplements, and cosmetics at BPOM, Reri Indriani, said some claimed they could kill the coronavirus
and increase male virility in a short time.

"We have agreed that any claims related to the product must be supported by scientific data," Indriani
added.

As many as 80.21 percent of advertisement violations for traditional medicines and health supplements
on online media were made by non-manufacturers or distributors, she informed.