Page 40 - Mid-Year Reports

Objective(s) Goal Mid-Term Status
Actual
Met Target

To increase donors # 729 470 x On Target to Meet Target

Not On Target

Milestones Achieved Mid-Term Strategies To Overcome Barriers/Challenges/Other

Donors giving increased by 179% in 2021 Hosting a Business Summit this spring on campus will provide exposure
1 1 of programs, students, and initiatives needing funding.

Raised SUNO’s awareness in the community with increased community Ramping up SUNO’s participation at the System level fundraising to
engagement—building relationships by bringing more leaders to the table include the 90 Day Million Dollar March this summer—engaging in
2 2
and reestablishing SUNO’s presence in the community. increasing the community, alumni and business and industry’s
knowledge of SUNO’s program and university needs.

Each College and School of Social Work will have a prospectus
3 fundraising booklet that details and outlines each program area
need.
Offer a contract to a Development Officer to assist with cold calling
3
and community engagement.

4 Hire additional staff in key areas to handle specialized fundraising
tasks.

Barriers/Challenges
Comments

1 Fundraising in a COVID environment continues to be a challenge. A fully functional Institutional Advancement Office should include the
following:
2 The “community image” and “past experiences” have posed challenges 1. Director of Development (2 officers to handle Corporate Relations,
Government Relations, and Community Relations)
3 The University’s retention and graduation rates have proven to be a challenge 2. Alumni Relations Officer
3. Grants Officer (Foundation Funding)
4 Lack of marketing of the University and its programs—community does not truly know or 4. Planned and Major Gift Giving Officer
understand the impact SUNO has on the community.