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locAl           Thursday 11 June 2020
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            ORANJESTAD — Aruba Today runs  ings and events and having the in-
            a  series  of  videos  called  ‘Ask  Pi-  side scoop. She has a Bachelor of
            lar’ on their Facebook page Aruba  Theology,  achieved  in  Aberdeen,
            Today  and  on  the  website  www.  Scotland and a Masters of Applied
            arubatoday.com.  Since  the  start,  Ethics in Utrecht, The Netherlands.
            October 2019, more than 20 videos  “In my leisure time I like to walk in
            have  been  created.  The  videos  Arikok National park, play with my
            are  also  shown  on  Aruba’s  new-  three  cats,  color  and  spend  time
            est and hottest TV channel: Aruba.  with my boyfriend.”
            TV  (channel  49).  Let  us  introduce  The one capturing the images with
            to you this project and present the  his camera and editing them is our
            people behind it.                   videographer  Juan  Luis  Pinto  Sot-
                                                ter, Marketing Major at the Universi-
            Why a video? Besides our free dai-  ty of Aruba. “I chose marketing be-
            ly newspaper, posts on Facebook  cause I wanted a career that kept  ing around, I can’t begin to imag-       gaming, and working on his car. “I
            and  Instagram  and  our  website  me physically and mentally active.  ine what the real world will be like.”  am not a car mechanic, however
            content, we started evaluating the  As a marketer there is a lot of mov-  His  hobbies  include  photography,  YouTube  helps  a  lot  and  I  find  it
            plans for short video’s about a year                                                                         very therapeutic to put everything
            ago. The concept was created by                                                                              aside  and  work  on  this  piece  of
            Editor-in-Chief  Linda  Reijnders  to                                                                        metal that helps me move long dis-
            add variety to the product Aruba                                                                             tances.” Juan Luis loves to capture
            Today. “There is more to this island                                                                         moments with his camera and edit
            than palm trees and beaches and                                                                              them into a dynamic video.
            in our videos we wish to inform and
            educate the visitor by showing lo-                                                                           Video Director of ‘Ask Pilar’ is Edi-
            cal places and characters of any                                                                             tor-in-Chief  Linda  Reijnders,  work-
            kind.  We  are  all  new  to  this,  the                                                                     ing  in  this  current  position  since
            goal  is  not  to  deliver  a  technical                                                                     July  2017,  before  she  has  worked
            perfect  result,  more  to  motivate                                                                         for  six  years  with  the  local  Dutch
            with the content and topic as well                                                                           newspaper, Amigoe di Aruba as a
            as  the  good  energy  coming  from                                                                          journalist and Editor-in-Chief of the
            it.” Aruba Today will release more                                                                           magazine  H&H.  “I  love  working  in
            videos  and  the  concept  will  be                                                                          the media, I love to write, create,
            more  interactive.  This  means  that                                                                        connect,  inform  and  educate.
            as  the  title  of  the  video  ‘Ask  Pilar                                                                  Working with young, talented and
            ‘already  reveals,  the  viewer  has                                                                         motivated  people  like  Juan  Luis
            the tool to actually ask about the                                                                           and  Pilar  is  a  blessing  to  me.  We
            topics  shown,  or  even  suggest  a                                                                         really  enjoy  making  these  Aruba
            location/topic for a video. Just ask                                                                         Peeks and we surely hope that rubs
            our  host  Pilar  through  Facebook                                                                          off on the viewer.”
            comments or messenger.
                                                                                                                         Corona Street Talk
            The team                                                                                                     Just  recently  a  new  series  of  vid-
            Pilar Flores, 34- years- old, is the jolly                                                                   eos  was  launched,  dedicated  to
            host of ‘Ask Pilar’. She loves doing                                                                         the COVID-19 crisis where we show
            the  videos  because  she  gets  to                                                                          people in their daily life during the
            know many interesting places and                                                                             corona  time.  Take  a  peek  on  the
            meet a lot of nice people. “I hope                                                                           website  and  social  media  for  this
            with it that people will get to know                                                                         new hit called Corona Street Talk.
            and love Aruba the way us locals                                                                             Check us out on Facebook Aruba
            do.”  Flores  is  Executive  Editor  at                                                                      Today or the website www.aruba-
            Bon Dia, Aruba Today’s sister news-                                                                          today.com  and  do  not  forget  to
            paper, where she is fond of being                                                                            like and share! Thank you for your
            up to date on all current happen-                                                                            support.q
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