Page 77 - Customers Final
P. 77
FROM IMAGINATION TO SUCCESSFUL PRODUCT LAUNCH
Go through the checklist below as now would be a good
time to make sure that all your marketing
communication channels are aligned with your ”Brand
Rule Book”.
Website
o Landing pages
o Any words and structure of words used on your
web pages
o Videos
o Any images on the website
o The theme of your website and/or how it is
designed
o Free items given away to gather information for
sales leads (lead magnets)
Social Media
o Your social media profile and communication with
your network
o Profile pictures
o Any planned content or posts
o Check the style or design
o Social media banners
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