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modern Zulu market in KZN as well as in parts of Boasting an unprecedented stable of more than 15
Gauteng are covered − everything from personal quality newspapers – including the KwaZulu-Natal
finance, health, motoring, entertainment, sport, titles – the IOL portal provides breaking news from
politics, opinion, a topical cartoon, book reviews South Africa and the rest of Africa, news features
and people profiles can be found in Isolezwe. and specialised digital content using a multi-
In 2008, Isolezwe launched a sister title, Isolezwe platform publishing strategy.
ngeSonto, which appears on a Sunday and is Part of the Community
very popular. This was soon followed by record-
breaking Isolezwe ngoMgqibelo, which appears on Contributing to the community is an important part
Saturdays, and the weekly Isolezwe lesiXhosa, for of independent Media’s ethos. Falling within the
Xhosa-speaking readers in the Eastern Cape. The marketing portfolio, a small team drives a range of
stable of Isolezwe publications reach in excess of community projects.
three million readers every week. The Mercury Hibberdene Children’s Holiday Home
provides indigent children and orphans with holidays
POST is a unique weekly publication. In the market by the sea. Each school holiday sees at least one, and
since 1945, POST is the ‘voice and heart’ of the
Indian community, keeping readers in touch with sometimes two, groups of 150 children holidaying
at the home, experiencing the opportunity of a life
religious and cultural happenings but also including
content for young readers. Most loved content time. For over 60 years the Daily News Milk Fund
has been providing milk powder to thousands of
includes recipes, humorous columns, sports needy children in KZN. Donations from members
updates and profiles, business news as well as hard of the public, Independent Media staff and various
news and issues of interest to the Indian community. companies make it possible for The Fund to supply
The Sunday Tribune is Independent Media KZN’s
regional newspaper with national stature. It is and distribute milk to nearly 5000 pre-schoolers
every school day.
the preferred Sunday read for eThekwini Metro
residents, and many in KZN. Breaking news and Supporting educational initiatives is a cornerstone
tackling topical issues, the Sunday Tribune also of Independent Media’s Community Projects
covers business and careers, entertainment, travel programme. This includes the annual support
and lifestyle trends, and property. The Independent to pre-schools, homework centres and places
on Saturday is a punchy, up-market weekend read of safety. The company provides bursaries to
with interesting features, and great ideas on how needy pupils and adults are enabled to enrol
to best spend weekend leisure time. The title’s for various ABET and matric rewriting classes.
personal finance section keeps readers in the know The company’s community outreach also extends
about wise − and not so wise – investments and to various health care projects, including the
financial options. Independent on Line (IOL) is one support for the HIV/Aids sufferers and several
of South Africa’s premier digital content publishers. health organisations.
www.independentmedia.co.za 73