Page 117 - Flip Banks TG
P. 117

SWOT - HSBC


               HSBC’s success is built on an economic model that combines

               the tag line of “the world’s local bank” and concept of  “think

               global act local” applied to its operations in some 80 plus
               countries. The company’s operating philosophy includes the


               following elements:






















                             Size/Strong Brand Name             Brand image
                             Strong capital structure/finance   U.S. a declining market

                             Business sector spread             “Too Big to Manage”

                             Technology

                             Strong presence in developing
                             markets
                             Diverse customer base





                              China/Asia-Pacific and Latin     Low interest rates
                              American growth
                                                               Brand taint, Public perception
                              Technology development first
                                                               Brexit
                              mover advantage
                                                               Regulators/Fines
                              Finance – acquisition potential
                                                               Shareholder revolt




                Diagram 4: HSCB Bank
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