Page 16 - Chase Case Study

“When we built the distillery in 2008, we wanted to make

the world’s finest gin and in order to make gin you need
the best vodka and redistill it with many wild botanicals.

So, we created a fine English potato vodka but found that

it was so complex in flavour that it overpowered the

delicate botanicals. So, we had to start again and made
another vodka but this time out of the organic cider apples

grown on our farm in Herefordshire”.

The result was a pure clean spirit so fine and delicate that

Chase released it in its own right as ‘Naked Chase’, so called

to reflect the organic apples used and the traditional
methods undertaken to produce it.

Orange Vodka

Chase Vodka is taken and marinated with the finest Seville

orange marmalade in the copper pot still.

It is then distilled a fourth time with the vapours passing

through fresh orange peel, to create a complicated and
totally natural orange experience.

The initial batch of 1000 bottles proved to be so popular
that Chase decided to make his marmalade vodka a

permanent addition to the Chase portfolio.

Limited Edition Vodka

The exclusively designed Chase LIMITED EDITION VODKA

with its distinctive bottle is exclusively produced for
Harvey Nichols stores.