Page 5 - Tyrrells CS
P. 5
He had taken two years to do his research, travelling to the
US and Canada with members of his farm staff to see the
best processes and to source machinery, then came endless
days of frying, trying to perfect the best chip. He wanted to
produce: “an artisan delicacy” not mere chips. His vision was
simple –
“Dig, peel, slice, fry, package, and sell them without
meetings, middle management or multi-millionaire
costermongers.”
By the summer 2000, "Tyrrells" was born and became as he
said:
“the only small UK chip maker to grow our own
potatoes & process them into delicious chips on the
farm, controlling the whole process from seed to chip.”
In 2000, crisps in general were all mass-produced.
