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Experimental Methods & Materials: What type of research was done? You must use

ONE qualitative and ONE quantitative method – refer to the guidelines for form

info.

Qualitative:

The qualitative data will be extracted from interviews with students after a

demonstration of viral marketing. The content of the interviews will consist of

structured feedback about their opinions, suggestions, and feelings regarding their

experience with viral marketing. As there will be a variety of results, each unique

from one another, the data collected will be qualitative and will also allow the

researchers to contextualize the impact of viral marketing towards its consumers.

Quantitative:

The amount of products sold when promoted through viral marketing and the

numerical feedback from the students who bought the item regarding their

satisfaction with the item and the overall interest in the product. The number of

the amounts sold can show an objective statistic that represents the amount of

people who are drawn in by viral marketing. The survey will allow the researcher

to deeply analyse the level of appeal of the items that are promoted through viral

marketing.

2. Experiment:

Background: Money to donate for Covid-19

Hypothesis: will be placing a small refrigerator at the hallway with a collection box

students can buy the drinks with money and put the money into the box, the survey

will be done by QR code pasted next to the refrigerator.

Variables: stealing drinks/snacks

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