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                                                              Chapter One | Overview of Financial Statement Analysis  41

                       payoffs are specified. With equity, the investor has no claim on predetermined payoffs.
                       Instead, the equity investor looks for two main (uncertain) payoffs—dividend payments  DECIMAL PRICING
                       and capital appreciation. Capital appreciation denotes change in equity value, which in  Wall Street long counted
                       turn is determined by future dividends, so we can simplify this task to state that the  money in the same units
                                                                                                  that 17th century pirates
                       value of an equity security at time t, or V , equals the sum of the present values of all fu-  used—pieces of eight. But
                                                        t
                       ture expected dividends:                                                   fractional pricing—pricing
                                                                                                  stocks in eighths,
                                               E(D t 1 )  E(D t 2 )  E(D t 3 )                    sixteenths, and the
                                           V t
                                               (1   k) 1  (1   k) 2  (1   k) 3                    occasional thirty-secondth
                                                                                                  of a dollar—went the way
                       where D t  n  is the dividend in period t   n, and k is the cost of capital. This model is  of Spanish doubloons;
                       called the dividend discount model. This equity valuation formula is in terms of  stock and options markets
                                                                                                  now use decimal pricing.
                       expected dividends rather than actual dividends. We use expectations instead of actual
                       dividends because, unlike interest and principal repayments in the case of a bond, future
                       dividends are neither specified nor determinable with certainty. This means our analy-
                       sis must use forecasts of future dividends to get an estimate of value.
                         Alternatively, we might define value as the present value of future cash flows. This
                       definition is problematic for at least two reasons. First, the term cash flows is vague.
                       There are many different types of cash flows: operating cash flows, investing cash flows,
                       financing cash flows, and net cash flows (change in cash balance). Hence, which type of
                       cash flows should one use? Second, while we can rewrite the equity valuation formula
                       in terms of one type of cash flows, called free cash flows, it is incorrect to define value in
                       terms of cash flows. This is because dividends are the actual payoffs to equity investors
                       and, therefore, the only appropriate valuation attribute. Any other formula is merely
                       a derived form of this fundamental formula. While the free cash flow formula is
                       technically exact, it is simply one derived formula from among several. One can also de-
                       rive an exact valuation formula using accounting variables independent of cash flows.
                       Practical Considerations in Valuation.  The dividend discount model faces practical
                       obstacles. One main problem is that of infinite horizon. Practical valuation techniques
                       must compute value using a finite forecast horizon. However, forecasting dividends is
                       difficult in a finite horizon. This is because dividend payments are discretionary, and dif-
                       ferent companies adopt different dividend payment policies. For example, some com-
                       panies prefer to pay out a large portion of earnings as dividends, while other companies
                       choose to reinvest earnings. This means actual dividend payouts are not indicative of
                       company value except in the very long run. The result is that valuation models often
                       replace dividends with earnings or cash flows. This section introduces two such valua-
                       tion models—the free cash flow model and the residual income model.
                         The free cash flow to equity model computes equity value at time t by replacing
                       expected dividends with expected free cash flows to equity:

                                          E(FCFE t 1 )  E(FCFE t 2 )  E(FCFE t 3 )
                                      V t
                                            (1   k) 1  (1   k) 2  (1   k) 3
                       where FCFE t n is free cash flow to equity in period t   n, and kis cost of capital. Free cash
                       flows to equity are defined as cash flows from operations less capital expenditures plus in-
                       creases (minus decreases) in debt. They are cash flows that are free to be paid to equity
                       investors and, therefore, are an appropriate measure of equity investors’ payoffs.
                         Free cash flows also can be defined for the entire firm. Specifically, free cash flows to
                       the firm (or simply free cash flows) equal operating cash flows (adjusted for interest expense
                       and revenue) less investments in operating assets. Then, the value of the entire firm equals
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