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                                                               Chapter One | Overview of Financial Statement Analysis  61


                        CASES

                       Key comparative figures ($ millions) for both NIKE and Reebok follow:  NIKE  CASE 1–1
                                                                                     Reebok
                                      Key Figures                NIKE     Reebok                  Comparative Analysis:
                                                                                                  Return on
                                      Financing (liabilities   equity)  . . . . . . $5,397.4  $1,756.1  Invested Capital
                                      Net income (profit)  . . . . . . . . . . . . . . . .  399.6  135.1
                                      Revenues (sales)  . . . . . . . . . . . . . . . . . 9,553.1  3,637.4
                       Required:
                       a. What is the total amount of assets invested in (a) NIKE and (b) Reebok?  CHECK
                       b. What is the return on investment for (a) NIKE and (b) Reebok? NIKE’s beginning assets equal $5,361.2 (in mil-  Nike ROI, 7.4%
                         lions) and Reebok’s beginning assets equal $1,786.2 (in millions).
                       c. How much are expenses for (a) NIKE and (b) Reebok?
                       d. Is return on investment satisfactory for (a) NIKE and (b) Reebok [assume competitors average a 4% return]?
                       e. What can you conclude about NIKE and Reebok from these computations?

                       Key comparative figures ($ millions) for both NIKE and Reebok follow:  NIKE  CASE 1–2
                                                                                     Reebok       Comparative Analysis:
                       Key Figures          NIKE    Reebok    Key Figures         NIKE   Reebok   Comparison of
                                                                                                  Balance Sheet and
                       Cash and equivalents . . . . . . . $ 108.6  $ 209.8  Income taxes  . . . . . . . . . . . $ 253.4  $  12.5  Income Statement
                       Accounts receivable  . . . . . . . .  1,674.4  561.7  Revenues (Nike) . . . . . . . . .  9,553.1  —
                       Inventories  . . . . . . . . . . . . . . .  1,396.6  563.7  Net sales (Reebok) . . . . . . .  —  3,643.6
                       Retained earnings  . . . . . . . . .  3,043.4  1,145.3  Total assets . . . . . . . . . . . .  5,397.4  1,756.1
                       Costs of sales . . . . . . . . . . . . .  6,065.5  2,294.0

                       Required:
                       a. Compute common-size percents for both companies using the data provided.
                       b. Which company incurs a higher percent of their revenues (net sales) in income taxes?
                       c. Which company retains a higher portion of cumulative net income in the company?
                       d. Which company has a higher gross margin ratio on sales?
                       e. Which company holds a higher percent of its total assets as inventory?


                       Two companies competing in the same industry are being evaluated by a bank that can lend  CASE 1–3
                       money to only one of them. Summary information from the financial statements of the two  Comparative Analysis:
                       companies follows:                                                         Credit and Equity
                                            Datatech Sigma                       Datatech  Sigma   Analysis
                                            Company Company                      Company Company

                       Data from the current year-end balance sheet:  Data from the current year’s income statement:
                       Assets                               Sales  . . . . . . . . . . . . . . . . . . . . . .$660,000 $780,200
                       Cash . . . . . . . . . . . . . . . . . . . . . $ 18,500 $ 33,000  Cost of goods sold  . . . . . . . . . . . . 485,100  532,500
                       Accounts receivable, net . . . . . .  36,400  56,400  Interest expense . . . . . . . . . . . . . .  6,900  11,000
                       Notes receivable (trade)  . . . . . .  8,100  6,200  Income tax expense  . . . . . . . . . . . 12,800  19,300
                       Merchandise inventory  . . . . . . .  83,440  131,500  Net income . . . . . . . . . . . . . . . . . . 67,770  105,000
                       Prepaid expenses  . . . . . . . . . . .  4,000  5,950  Basic earnings per share  . . . . . . .  1.94  2.56
                       Plant and equipment, net . . . . .  284,000  303,400
                       Total assets  . . . . . . . . . . . . . . . $434,440 $536,450
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