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summarize, if membership in the group is above the comparison level for alternatives and above

               the comparison level, the membership within the group will be satisfying and an individual will


               be more likely to join the group. If membership in the group is above the comparison level for

               alternatives but below the comparison level, membership will be not be satisfactory; however, the


               individual will likely join the group since no other desirable options are available. When group

               membership  is  below  the  comparison  level  for  alternatives  but  above  the  comparison  level,


               membership is satisfying but an individual will be unlikely to join. If group membership is below

               both the comparison and alternative comparison levels, membership will be dissatisfying and the


               individual will be less likely to join the group.


               Types of groups



                       Groups can vary drastically from one another. For example, three best friends who interact

               every day as well as a collection of people watching a movie in a theater both constitute a group.

               Past  research  has  identified  four  basic  types  of  groups  which  include,  but  are  not  limited  to:


               primary groups, social groups, collective groups, and categories (Forsyth, 2006). It is important to

               define these four types of groups because they are intuitive to most lay people.



                       For example, in an experiment (Lickel,  et al., 2000), participants were asked to sort a

               number of groups into categories based on their own criteria. Examples of groups to be sorted were


               a sports team, a family, women, and people at a bus stop. It was found that participants consistently

               sorted groups into four categories: intimacy groups, task groups, loose associations, and social


               categories.  These  categories  are  conceptually  similar  to  the  four  basic  types  to  be  discussed.

               Therefore, it seems that individuals intuitively define aggregations of individuals in this way.







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