Page 4 - Zulaikha Nur'Saiha Final E book

Background of the Study

Hot air balloons have always been a fascinating and captivating sight in the world, and
recently, for the first time, Sarawak will host the Borneo Balloons Fiesta at Dataran Stadium
Negeri in Petra Jaya. This report summarizes the findings of the promotion to attract
tourists. The report also discusses the solution to promote Sarawak through this fascinating
event to lure the tourist. Sarawak has recognized its peculiar and diverse history. I decid-
ed to bring the element of culture to promote the festival in order to preserve and value
the culture so that the local could also enjoy this festival alongside the visitors learning
their culture. Unfortunately, because of Covid-19 the festivals have now been postponed.
The Borneo Balloon Fiesta, initially s cheduled for 11-12 April at Stadium Negeri, Petra
Jaya, was postponed until further notice. The present Covid-19 outbreak made it difficult
to forecast the situation at the scheduled dates of the incident. Though we look forward
to organizing a spectacular fiesta in Kuching for the first time, the well-being of the com-
munity takes precedence during this phase of health concerns. However, the organizer is
still eager to bring the event back as soon as they receive a favourable update from the

the press conference was the Permanent Secretary of the
Ministry of Tourism, Arts and Culture Hii Chang Kee and the
chairman of Borneo Balloon 2020 Organizer Damien Sii.

I try to find their official social media but they don't exist Putra Jaya air balloon festival has
3 branches of social media.