Page 88 - IC90 Human Resource Management

j) Our Own State of Mind

k) Perception

l) Filtering

m) Psychological distance

C. Principles of Good Communication

a) Clarity of thought

b) Clarity of language

c) Amount of communication

d) Appropriate media or channel

e) Avoid mismatches in communication

f) Make communication a two-way process

g) Be sensitive to receiver's response

h) Communicate directly

D. Communication in Organisations

Communication takes place among different individuals, groups, departments

and within the organisation as a whole. Communication may be called 'upward'

when a sub-ordinate communicates to his superior and 'downward' when the

superior communicates to his sub-ordinates. Communication may also be