Page 22 - SEO Mad Scientist 2020 Report
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Update: May 22, 2020
Previous tests launched the same site (with changed NAP) in multiple areas using archive.org to
create content. This NEW test group used general topics still sourced from archive.org, but
sourced content from Ezine’s free article sources using highly-targeted, sales-focused, topics.
The biggest difference between the two types of blog content was that the archive content was
100% unique and not posted anywhere else indexed in Google, but the Ezine content was used
in many places across the internet.
The sites with the Ezine articles seemed to struggle a lot more to rank. Even showing in the top
100 was a struggle for most of the sites…
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