Page 64 - SEO Mad Scientist 2020 Report
P. 64
However, when searching the full H1 with all emojis, Google then displayed them!
It appears Google recognizes the emojis as some sort of special character and will show them
when the search intent looks like they are specifically looking for an Emoji. Otherwise, Google
has something in place that decides whether or not to show the emoji...
We tested again with the local SERPs and different emojis. The test found the same result, except
Google filtered ALL of the emojis from the SERPs this time:
64
