Page 9 - StoryArc - Company Credentials

We engaged with all media to drive brand awareness, business, tech,
fashion, lifestyle, interiors, features, beauty, news etc.

Key profiling/Interviews were sought for Andrea Griffin directly with media and through key
partners i.e. Guaranteed Irish

All activity had clear messaging and a call to action to drive traffic to the ecommerce site
and to the brand’s popular Instagram page

Digital outreach at all times supported our engagement with #supportirish covid
messaging, direct website links to named products and clickable imagery that drove
product sharing and wait lists for sell out products

Over 70+ pieces of national print and online media coverage (Editorial and media
partnerships

Endless product sell-outs and wait lists created thanks to the influencer ‘must-have’
product status and media engagement

Increased traffic to Glam Doll website and increased follows and engagement and
conversation with the Glam Doll Instagram page