Page 102 - Act! Marketing Automation User Guide
P. 102
Drip Marketing Act! v21
Under Select Time Element, you can choose to wait a period of time (Time Interval) or
else choose the option for Specific Date/Time.
Some companies prefer not to send their communications on a weekend. if this option is
ticked, the email will be sent on the next working day after the weekend.
In our example, we will choose 1 Weeks, then click Save. The workflow will now be
updated with the correct time interval.
We will now look at adding further steps to our workflow. We will begin by looking at the
No branch of our Decision step.
Again as we originally decided, for any contacts that do not open the original email, we
want to re-send that original email with a different subject. To do this, we will click on the
End step beneath the No branch.
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