Page 25 - Act! Marketing Automation User Guide

Act! Marketing Automation Training Guide Landing Pages

Landing Pages

Overview

In this lesson, we will learn how to create and edit Landing Pages. We will discuss what
they are and how they can be used to increase your prospects base. We will also see
how this fits into Act! marketing Automation as a whole.

Objectives

After completing this lesson, you will be able to:

 Create a Landing Page complete with appropriate questions to gather contact information
 Customize the skin of the Landing page
 Understand the effects caused within the Act! database when a contact completes the
Landing Page form.

Please see the video library Landing Pages which contains information relevant for this section

of the training: http://training-act.com/act/act-lib-ama/?courseId=landingpages&

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