Page 48 - Act! Marketing Automation User Guide

Landing Pages Act! v21

You can now click on the second Form step, and configure it as previously discussed.
Alternatively if you wish to delete this new form, click the Form step and choose Remove
Form from the dropdown.

Optional Step – Additional Actions

It is also possible to configure additional actions that you would like to automate after a
contact completes your form. Actions include adding the contact to a drip marketing
campaign, creating an activity with the contact, creating an opportunity for the contact and
more.

NOTE: With regards to contacts that already exist in your database, if you have disabled
duplicate creation then any contact that completes your webform will not create a new
contact, however they will have these additional actions applied to them. This could be
very helpful if you want to create a Landing Page to enter contacts into a specific marketing
campaign, or perhaps register them to a particular event you have planned.

48 ©2019 Swiftpage ACT! LLC.