Page 5 - PL Handbook 2016

About Purity Life

Since our inception in 1984, Purity Life has been proud to supply Canada with the highest quality
natural healthy living products. Beginning with our founders, David and Elyse Chapman, we have
always aimed to provide excellence in products as well as customer service.

These values we are still proud of today, and we are proud to be the leading distributor in Canada!
With our locations in Acton, Ontario and Vancouver, British Columbia, we are able to supply over
7,000 stores Canada wide, making natural living easily accessible for Canadians!

It has been, and will continue to be, our goal to provide Canadians with natural healthy living products
ranging from dietary supplements like vitamins and supplements, to natural body care, to eco-friendly
household goods and natural food products that fit their lifestyle!

We are proud to provide Canadians with natural personal care, natural health products and natural
beauty products for your everyday use!

Our History Timeline: 2000 - Purity Life purchases the Vita Health
distribution which includes the Natures Harmony
1984 - David and Elyse Chapman launch Purity brand and wins CHFA supplier of excellence
Life as a mail order business with the first award.
products being Barlow knee support, Apricot
kernels, Aerobic 07, and Lavilin deodorant, the 2006 - SunOpta purchases Purity Life as well
last of which Purity still distributes today. as Quest/Herbon brands and Purity Life opens
large western warehouse to service western
1985 - Purity Life starts distributing Kiss My retailers.
Face and Quantum. Our third employee, Donna
Bannister, is hired and is still with the Purity 2007 - Purity Life launches “natural body care
Life today. products: a glossary of terms and ingredients”.

1986 - Purity Life introduces and launches the 2008 - Purity Life grows rapidly with the addition
first tea tree oil product in Canada - Thursday of new lines and additional sales people.
Plantation.
2012 - Sunopta sells Purity Life to Matthew
1987 - Purity Life starts distributing Weleda; Hires James and Banyan Capital partners and wins
our first western sales rep and opens a Vancouver CHFA Supplier of Excellence award.
sales office and small warehouse.
2013 - Purity Life launches first retailer online
1992 - Purity Life grows to 35 full time employees. ordering system with real time inventory &
invoice/statement lookup. Purity Life creates
1995 - Purity Life moves to current head office “HABA-cadabra with category management”
location in Acton, Ontario. booklet, and wins CHFA Supplier of Excellence
award.
1996 - Purity Life adds a large addition to its
head office in Acton and installs automated 2014 - Purity Life celebrates 30 years of
carousel systems to increase productivity and distributing products that make a difference in
turnaround. people’s lives.

1998 - Purity Life launches a whole new category 2015 - Purity Life wins CHFA Supplier of
in Canada and the United States - Immune Excellence award.
Modulation with Moducare.

Purity Life Employee Handbook EDITION 2 - 2016 5