Page 2 - Brainshark Project Guide
P. 2
Table of Contents
Brainshark Overview
2 Brainshark Overview
Why Do We Use Brainshark?
4 The Timeline of a Brainshark
Project The intent of using Brainshark is to alleviate travel for the account
teams or to use as a value-add opportunity, depending on the client.
5 Expectations
Who Should Be Offered A Brainshark?
6 Features of the Brainshark Brainshark is not a one-size its all communications solution. It is up to
Tool the Producer, account team, and an EBCC if needed, to determine if a
client would beneit from a Brainshark.
9 Recommended Best
Practices Things To Consider and/or Find Out From the Client
11 Interfacing with EBCC À How they primarily communicate with their employees and the
success rate of those methods of communication
13 Creating a Spanish À Method they will use to deploy the Brainshark (live meetings, work
Brainshark email, personal email, posting to an intranet site, etc.)
À What percentage of employees have access to corporate/work
email?
À What percentage of employees have a personal email on ile?
À Demographic data for employees (age, gender, etc.)
À Identify the client’s goals for the Brainshark video and if the
Brainshark could reasonably accomplish those goals based on the
information you have gathered
2
Brainshark Overview
2 Brainshark Overview
Why Do We Use Brainshark?
4 The Timeline of a Brainshark
Project The intent of using Brainshark is to alleviate travel for the account
teams or to use as a value-add opportunity, depending on the client.
5 Expectations
Who Should Be Offered A Brainshark?
6 Features of the Brainshark Brainshark is not a one-size its all communications solution. It is up to
Tool the Producer, account team, and an EBCC if needed, to determine if a
client would beneit from a Brainshark.
9 Recommended Best
Practices Things To Consider and/or Find Out From the Client
11 Interfacing with EBCC À How they primarily communicate with their employees and the
success rate of those methods of communication
13 Creating a Spanish À Method they will use to deploy the Brainshark (live meetings, work
Brainshark email, personal email, posting to an intranet site, etc.)
À What percentage of employees have access to corporate/work
email?
À What percentage of employees have a personal email on ile?
À Demographic data for employees (age, gender, etc.)
À Identify the client’s goals for the Brainshark video and if the
Brainshark could reasonably accomplish those goals based on the
information you have gathered
2
