Page 205 - SOBHA REALTY PR REPORT - NOVEMBER 2024

11/7/24, 11:16 AM PRESSR: Redefining customer engagement with AI: WebEngage |Partners with Sobha Realty — TradingView News
Increased focus on customer-centricity and user experience from a leading

developer reflects a broader trend in the UAE real estate industry. Dubai is

among the most sought-after destinations for real estate investors globally
due to its high-trust ecosystem and offerings that do not compromise on

quality, amenities, and lifestyle. Sobha Realty embodies those

characteristics, as evidenced by a good proportion of its customers buying

properties “sight unseen” - a practice where investors purchase without a

physical, in-person tour of the property, mostly due to the reputation of
the developer and the market.

“As a publicly traded multinational company with decades of architectural

excellence, Sobha Realty is synonymous with best practices in the real

estate industry. By partnering with WebEngage, Sobha has blazed a new

trail in the industry, underscoring the importance of AI and automation in

customer engagement. We will ensure that Sobha continue its remarkable

legacy in the region by helping personalize its communications, empower
its community of existing customers and potential buyers, and solidify its

leadership in the market,” noted Hetarth Patel, VP - Growth Markets (MEA,

Americas, APAC), WebEngage.

Over 800 clients across retail, education, finance, food & beverages,

media & publications, real estate, and healthcare, among other sectors

globally, swear by WebEngage’s ability to drive remarkable outcomes in
customer experiences, retention, and ROI.

About WebEngage

WebEngage helps consumer brands engage and retain their customers
towards higher lifetime value and marketing ROI. The product stack

includes a robust customer data and analytics platform - unifying data

across silos, the best-in-class engagement layer with a multi-channel

journey builder and a personalization engine that helps boost conversion

for all channels including the web and mobile apps.

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