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                  470                   CHAPTER 11   MONOPOLY AND MONOPSONY
                                        For example, as shown in Figure 11.16, if a perfectly competitive industry supplied
                                        600 units, the supply curve would tell us the marginal cost of the 600th unit: $3.
                                        When the industry is monopolized, the supply curve S now becomes the monopo-
                                        list’s marginal cost curve, MC. Given this, the profit-maximizing monopoly equilib-
                                        rium occurs where MR   MC, at a quantity of 600 units and price of $9 per unit.
                                        We can see from Figure 11.16 how the monopoly equilibrium (point J ) and the
                                        competitive equilibrium (point K ) differ: The monopoly price is higher than the
                                        perfectly competitive price, and the monopolist supplies less output than the per-
                                        fectly competitive industry does.




                  APPLICA TION  11.7

                  The Deadweight Loss in the                       the welfare costs of both monopoly and cartel. Note
                                                                   that these estimates will understate the deadweight
                  Norwegian Cement Industry                        loss because Cournot competition itself involves some

                                                                   inefficiency as well.
                  In Application 11.6 we presented the example of the  Table 11.3 shows estimates of the changes in pro-
                  Norwegian cement industry cartel, which later be-  ducer and consumer surplus, and the net effect of
                  came a monopoly. The study by economists Röller and  both, in a move in the industry from cartel to mono-
                  Steen also estimated the relative efficiency of the  poly. 17  Consumers include foreign buyers of cement
                  cartel, a monopoly, and a third case of “Cournot” com-  exported from Norway. The table also shows esti-
                  petition. We will examine Cournot rivalry in Chapter 13.  mates of these for a movement from the cartel to hy-
                  This is a form of imperfect competition between firms  pothetical Cournot competition. Numbers are for the
                  in a concentrated industry. While Cournot competi-  changes in one year. The deadweight loss of monop-
                  tion does not result in perfect efficiency, it does tend  oly or cartel would be even larger over the course of
                  to result in output and prices that are closer to those  many years. And as mentioned earlier, these estimates
                  of perfect competition than one would observe in a  understate the deadweight loss of monopoly or cartel
                  monopoly or a well-functioning cartel. Therefore, es-  because Cournot competition is less efficient than
                  timates of the welfare effects of the three cases (one  perfect competition. Moving from a cartel or monop-
                  hypothetical but the other two actually observed in  oly to Cournot rivalry would lead to welfare gains of
                  the Norwegian cement industry) provide some idea of  about $187 to $203 million per year.


                             TABLE 11.3    Deadweight Loss of Monopoly and Cartel, Norwegian Cement
                             Industry ($US millions)

                                                                               Change in
                                                                   Producer     Consumer
                                                                   Surplus       Surplus       Net

                              From Cartel to Cournot Competition    $153.1        $340.2      $187.1
                              From Cartel to Monopoly               $  68.6       $ 52.7      $ 16.0
                             Source: Röller & Steen, 2006.





                                        17 Based on Table 3 in Röller & Steen, “On the Workings of a Cartel,” p. 336. Numbers were adjusted for
                                        inflation, using the 1968–2009 consumer price index from the government agency Statistics Norway.
                                        They were then converted to U.S. dollars using the exchange rate at the end of 2009.
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