Page 218 - E1 Integrated Workbook STUDENT 2018
P. 218
Organisational Management
26 Which THREE of the following strategies would help an online clothes
retailer to improve their Value Chain support activities?
A Development of a customer database system to track and analyse
customer buying behaviour.
B Recruitment of call centre staff with experience in customer services.
C A streamlined head office function which outsources non-core activities.
D Offering customers free delivery and returns
E Building a large new warehouse sited closer to the main distribution
companies used.
27 Which of the following are stages in the development of a purchasing
function, according to Reck and Long’s Strategic Positioning tool?
Select all that apply.
A Consultative
B Passive
C Independent
D Participative
E Integrative
28 Which of the following is NOT an approach to capacity planning?
A Level capacity planning
B Chase demand planning
C Contingency planning
D Demand management planning
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