Page 6 - Marketing Proposal - BB Condo Association
P. 6
Timeline
Phase Weeks
Discovery Kick-off Meeting 1
Digital Media and Print Marketing 1 - 2
Assessment, Setup of Analytics,
Setup of CRM and E-mail Systems
Digital and Print Strategy 2 - 3
Development
Present Strategy 3
Content Development for 4 - 8
All Marketing Channels
Town Hall Meeting Videography and 6 - 7 & 10 - 11
Post-Production Editing/Publication (as scheduled by BOD)
Preliminary Tally of Votes and Review 10 - 11
of Lifestyle/Information Preferences
via Thorough Analytics Assessment
Door-to-Door Campaign 11 - 12
(final effort to attain ≥ 85% “Yes” votes) votes
Content Distribution Ongoing
Facebook Monitoring/Engagement
Reporting
