Page 49 - BE Playbook Final

BE a Smart Shopper

SHOPPING

What about à la carte ordering?
All items that are available in bundled kits are also available to order on their own, which can be an attractive
budgeting option.

We do suggest trying out a preassembled kit first for a few reasons:

You’ll understand how products fit together for each touchpoint.
For example, fill a grocery tote with swag and hand it to new residents during their move in. It’ll be a great
reminder of everything you did to make their first day easier and encourage warm feelings (and positive surveys
and reviews).

You’ll maximize your chances for positive feedback.

For example, if you order items à la carte you might miss the branded box with custom inserts or forget a product.
Preassembled packages include everything you'll need for each touchpoint and corresponding action.

You’ll know what you may need more of in the future.
Preassembled packages allow you to get a feel for what works for you and your residents. You may want to order
extra tumblers, for example. Or more grocery totes, maintenance cards, or perhaps bone-shaped pet bags for
outreach marketing. Packages help you establish a baseline for à la carte ordering.

Bundle and save!
When you order multiple products at once, you'll save in shipping and in time so you can focus on what matters
most — your residents!

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