Page 79 - International Marketing

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BRILLIANT'S International Marketing Environment 81

A major share of India’s exports goes to industrialized (OECD)
countries. UK and USA were the main importers. Today, India’s exports
are not confined to only UK and USA but it is spread among other countries
such as Belgium, France, Germany and Japan etc.
India’s exports are broadly classified under:
(i) Agricultural items such as coffee, tea, oil cakes, tobacco, sugar,
rice, fruits and vegetables, etc.
(ii) Minerals which include mica and iron ore etc.
(iii) Readymade garments, engineering goods, chemicals, leather
products, etc.
(iv) Coal and others.
During 2011-12, exports of India stood at US $ 303.7 billion. Indian’s
exports occupied share in following principal commodities:
Commodity/ Group % share %share
2010-11 2011-12
(I) Primary Products 13.3 13.8
Agricultural & Allied Products 9.4 11.2
Ores & Minerals 3.8 2.6
(II) Manufactured Goods 63.0 60.6
Leather and Manufacturers 1.6 1.6
Chemicals and Related Products 11.7 12.0
Engineering Goods 24.5 21.9
Textiles and Textile Products 9.7 9.0
Gems and Jewellery 14.6 15.1
(III) Petroleum Products 16.2 19.1
(IV) Others 7.6 6.4
During 2011-12, India’s imports showed remarkable growth of 32.1 %
in comparision with 28.2% in previous year. India’s total imports occupied
share in following principal commodities:

Commodity/Group % share in % share in
2010-11 2011-12
1. Petroleum, Crude & Products 27.9 30.6
2. Capital goods 21.7 19.9
3. Gold and silver 11.0 12.6