Page 4 - Process Book Abdul Raffai Waqar
P. 4
ABSTRACT
Utilising Interaction Design It is important to understand the different types of air
travel stressors and their causes to design a solution
principles to improve the
which caters to them. At present, there is limited
air travel experience for research on the physical, emotional and
psychological responses air travellers have to the
inexperienced travellers. problems they face during their air travel process.
Air travel industry is growing with the number of This project aims to discover and understand, through
people who prefer air travel as their primary means of qualitative and quantitative methods, the different
international travel. It is also found that these air interaction points, pain and pleasure points
travellers experience significant levels of air travel corresponding to these interactions, how these factors
stress which leads to an undesireable air travel influence air travel plans, existing attempts at solving
experience for them. Inexperienced air travellers any of the air travel stressors to create an interactive
consisting of new and beginner travellers are the most design solution that improves the air travel experience
affected by these stressors. for inexperienced travellers.
Research & Design Project AirAlign
