Page 57 - Granola Book Draft VS 21

Format Innovation

Granola bars are leading the
growth in format extension

Granola Cups with
Almond butter filling

Yoghurt Cup formats
doing well in convenience
and on-the-go Heat n Eat Granola Granola Shots
Warming & Satisfying Energy when you
need it most

Consumption Innovation Brand Extension Innovation

CPW have used their current
brand franchise to launch granola
variants

Pro-Pud Granola
enhanced deserts

Granola bites for
snacking and on-the-go
refuelling