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Demystify the Managed Vision Care Plan
and Make More Revenue
How many ways can you excite your patient,
using their Vision Savings Benefits?
Selling and Conflict Resolution
What to say when they say “No!”
Contact Lens Compliance- Help your
MARK HINTON Patients
More than half of contact lens (CL) wearers
Mark Hinton graduated with honors and a degree in
Ophthalmic Dispensing & Engineering Technology from surveyed are not compliant with their two-week
Hillsborough College located in Tampa, Florida. or monthly schedule, says a recent Contact
Mark is an American Board of Opticianry certified Lens Anterior Eye study. Also, the study reveals
educator with more than 30 years passionately “significant” non-compliance with lens care
engaged in the optical industry. Mark is a graduate of
Sandler Professional Sales Training, A graduate of steps and case hygiene. Unfortunately, this is
Carew International Sales Development and graduate just one of several such studies. As this non-
of “Selling By Design,” the art of communication. Mark adherence places patients at an increased risk
has pursued his career path in completely for ocular issues, such as corneal ulcers, that
understanding the mind of the patient/consumer, can, in turn, prompt CL drop out, it’s essential
laboratory processes and the “sales” intention of the
manufacturers within the optical industry; while working eye-care practitioners focus on improving
with like-minded practitioners in uncovering their patient compliance. This course will provide tips
practice needs and advancing practice opportunities on how to accomplish this.
through smart strategies and thoughtfully scripted
patient communication.
HAPPY
EARTH DAY!
