Page 34 - CCAP-PAM - Citrix Cloud Accelerator Program - PAM
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What are the major changes


       of business and sales














                                                                                             Digital transformation of


                                                                                        business and sales requires:





                                                                                    Platform integration                                    Organisation
                                                                                             transition                                        transition



                                                                                                                        Culture

                                                                                                                      transition



                                                                                   Top-down leadership                              Enable sales/presales
                                                                                              approach                                    experts to grow













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