Page 27 - CCMWS - Cisco and Citrix Mobile Work Space
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Evolving from Device Mobility to Enterprise Mobility
The Changing Customer Conversation 2013 - 2014
2011 - 2012 59%* of customers pro-actively adopting
Organizations react to BYOD company-wide mobility strategy
Mobile is CIO priority** #3. Mobile is CIO priority** #2
Focus on Mobile Device Focus shifts to Enterprise Mobile
Management (MDM) Management (EMM). Mobile Apps and
Content Management take center stage.
150M Mobile iOS/Android Devices for 300M BYOD+150M CYOD iOS/Android
Business Use in 2012*** Devices 2014***
More mobile devices with limited Mobile workspace functionality drives
apps functionality drives steady wi-fi massive wi-fi growth (50% voice-video)****
growth
Sources: *Accenture CIO 2013 Survey ** Gartner Research *** IDC Research **** Nemeres 2013
