Page 30 - Q2 GI/J&J Newsletter, 2019
P. 30

Radio Advertisements








           Gulf  International  /  Johnson  &  Johnson  was  given  the
    opportunity to collaborate with ARN network to advertise and promote on
    three of their prominent channels across the UAE.

    During  the  month  of  April,  Johnson’s  Cotton  Touch  awareness
    information was played throughout the day and we had received a very
    positive response fron the listeners. From mid May till date, the focus was
    on  Johnson’s  Adult  Anti-bacterial  range  communicating  all  vital
    information.

    ABOUT ARABIAN RADIO NETWORK
    Arabian Radio Network consist of nine FM radio stations with 3.9 Million
    Weekly  Listeners.  ARN  reaches  a  larger  audience  than  any  other  radio
    network in the UAE.

    Committed  to  improving  the  quality  of  broadcasting  standards,  we  are
    proud  to  sit  at  the  forefront  of  the  region’s  media  innovation.  All  our
    brands are accessible on air, online and via the latest smartphone apps.

    Delivering targeted communication solutions successfully connecting our
    advertisers with the UAE’s diverse population. ARN is a subsidiary of  Arab
    Media Group (AMG), a leading entertainment media organization in the
    UAE.

    HIT 96.7
    The No. 1 Malayalam station in the UAE, reaching 363,000 listeners every
    week.  Hit  96.7  caters  to  the  expat  Keralites,  who  make  up  the  largest
    expat community in the UAE. The station is the only 24-hour Malayalam
    station in Dubai playing non-stop Malayalam hits and hourly Tamil songs.

    Target Audience: Expat Keralites.

    CITY 101.6
    No. 1 Hindi radio station in Dubai, reaching 613,000 listeners every week.
    City  1016  has  a  brand  legacy  of  15  years  of  entertaining  people  in  the
    UAE and is very proud of its Desi roots. The station’s trendy and vibrant
    presenters  stay  connected  to  their  listeners  with  the  biggest  Bollywood
    celebrities, movie premieres and concerts. UAE’s #1 Bollywood Station

    Target Audience: Indian

    AL ARABIYA 99
    The  No.  1  Arabic  music  station  in  the  UAE,  reaching  956,000  listeners
    every  week.  Al  Arabiya  99  appeals  to  the  mass  UAE  Arab  listeners,  by
    playing the most popular songs from across the region and attracts both
    males  &  females  from  various  Arab  nationalities,  including  UAE  locals.
    Music First
                                                                                         ARN Staff
    Target Audience: Cosmopolitan audience of local and expat Arabs                      receives
                                                                                        gift hamper
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